As promised, the business community is launching an ad campaign supporting Common Core in light of threats that some legislators want to roll back or delay the new education standards.
The first minute-long radio ad features two fictional moms — one also a teacher — talking about Common Core. The ad will run in targeted markets across the state for the next week to 10 days, according to Bradley Jackson, vice president of government relations and community affairs for the Tennessee Chamber of Commerce. He said the ad run cost “in the five-figures,” but wouldn’t offer further detail.
The ad is paid for by the Tennessee Association of Business Foundation, which is associated with the Businesses for Tennessee Prosperity coalition which promised last week to press lawmakers to leave the Common Core program alone.
The audio is here: