by Jeff Woods
on Thu, Oct 29, 2009 at 10:33 AM
Lil Wayne mentions Tennessee coach Lane Kiffin in his latest song: "Smoke weed, talk shit like Coach Kiffin," the Grammy-Award winner raps.
The stuffed shirts in the athletic department are squirming a little bit, but Kiffin and his players love it. Who cares if Lil Wayne's a thug? That's the exact demographic Tennessee's recruiters are targeting. This song is the stuff that national championships are made of.
"We're Lil Wayne fans," Kiffin says. "We played him a number of times out here before. I guess we're getting a little street cred. You're dealing with kids in the age frame ... all the way from eighth graders to seniors in high school, so the more we're out there, the better."
"I think it was really cool," linebacker LaMarcus Thompson says. "It brings a lot of attention to our program, and it's really going to be good for recruiting, because kids will definitely be like, 'Hey, that's Lane Kiffin in a Lil Wayne song. I might want to check Tennessee out now.'