Thursday, October 13, 2011
Whatevs Spurgeon's General Warning: Operation Buy This
Posted by Ashley Spurgeon on Thu, Oct 13, 2011 at 10:29 AM
Show’s over, and I wander forlornly over to the merch pool table, because I have no dollars on me. I know we’re all #OccupyWallStreet, but some of us have yet to move our money from evil multinational banks over to credit unions and coffee cans. I mentioned to one of the band members that I really liked them and wanted to grab a CD, but only had cards on me and do they have a Bandcamp instead? “Well,” said the dude, “I can go get my credit-card-swipey thing if you want to buy something now.” And lo and behold, he did. And I purchased items on the spot, through the magic of technology.
So here, musicians, take my unsolicited advice as a regular concert-goer: If you sell merch, get one of these things. I can’t tell you how many times I’ve wanted to buy something from a band but totally blew it off because I didn’t have any cash on me. My cursory research (done wholly for your benefit, touring musician!) indicates the device itself costs a buck and there’s a 2.75 percent service fee associated with each transaction. Crunch the numbers in your Band Ledger (that’s the Sharpie-scribbled piece of paper inside the giant Tupperware bin) and see if it’s a good investment (it is). Don’t you want people to buy your shit?
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