Thursday, April 14, 2011

Those Darlins Want You to Get Your Sleeveface on With Screws Get Loose

Posted By on Thu, Apr 14, 2011 at 11:44 AM

Oh! Darlins (Geddit?)
  • "Oh! Darlins" (Geddit?)
OK, since you're reading this, I can infer that you at least sometimes read The Cream. And if you at least sometimes read The Cream, I imagine you know at least a little bit about Those Darlins' latest, Screws Get Loose. It's the record that Steve likes and says is, at least partially, "akin to a parallel-universe ’60s girl-group (albeit with snarlier vocals) playing full-on guitar-driven pop." It's also the record that debuted ahead of King of Limbs — and everything else — at AIMS retailers that one time. And since you're currently using the Internet, I also infer that you've heard of sleevefacing. It's that thing that is exactly what it sounds like, and here's an example of it being done correctly.

I think you see where this is going. The gals and fella of Those Darlins want you to take your copy of Screws Get Loose and get sleevefacey with it. All the deets can be found via the Darlins' site, but here's the gist: Between now and May 11, "Use your pets, grandparents, younger siblings, your teachers, friendly law enforcement officers," et cetera to generate a dope Screws sleeveface and tweet it or 'Book it. The Darls will pick their five favorites, and those folks will earn a hearty prize pack that includes Darlins tickets, a signed copy of Screws, some original artwork and loads more. (See the full list after the jump.) Clever ploy to get more folks to buy the record? Oh totally. So what?

Those Darlins' Screws Get Loose Sleeveface Contest prize pack includes:

1) A one of kind drawing by someone in the band (they are all artists)
2) A signed copy of the album (vinyl or CD…winner picks)
3) A copy of both the Be Your Bro and Nightjogger 7”
4) A T-shirt
5) A pair of tickets to any Darlins’ show
6) A bumper sticker
7) A signed silkscreen limited addition poster from one of their first shows (the band silk-screened these themselves)

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