Friday, October 10, 2008

Rock Over London, Rock Over Nashville, Taco Bell, Run for the Border

Posted By on Fri, Oct 10, 2008 at 10:58 AM

So, here's some news I got today.

Taco Bell today named 100 artists to its 2008 Feed the Beat lineup including Nashville’s Thousand Foot Crutch and Turbo Fruits. Bands will receive $500 in free Fourthmeal, the late night meal between dinner and breakfast, and vie for an important next career-building step: marketing support for their music.

Did they really say "$500 in free Fourthmeal"? Awesome.

Each band has a dedicated page on Taco Bell’s recently launched Virtual Music Festival Web site ( which showcases their music, photos, bios and tour schedules. Music fans can listen to bands they know or discover new tunes as they stream music via the Feed the Beat Music Player. If they discover a band they like and want to purchase music, they are directed to the band’s iTunes page, where they can purchase the song.

Kinda surprised to see Delta Spirit on there. Wait a second—doesn't Taco Bell have a new "Volcano" taco? Holy shit! Turbo Fruits are totally gonna win. "What do you do when you get so stoned that you can only eat...Volcano (taco)."

Nashville bands will need support from their fans as they compete for Feed the Beat’s “Best of the Beat.” Fans can visit and vote for their favorites. Three bands will win a single produced and promoted by Taco Bell. The singles will then be promoted on and through online advertising and in-store efforts in the Spring of 2009, as the Web site address will be featured on Taco Bell’s iconic Sauce Packet, which reaches more than 208 million people in about a month. More than 36.8 million customers come through Taco Bell’s 5,600 restaurants every week.

Can't wait for my Turbo Fruits sauce packet.

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