Eric Clapton w/Roger Daltrey at Sommet Center 

Got'm on His Knees

Got'm on His Knees
If Clapton is indeed God, then it’s safe to say the righteous have relented in the battle of good vs. evil. Seriously. Have you seen the legendary guitarist’s latest effort? A commercial for the Fender T-Mobile MyTouch 3G phone that features Slowhand chatting it up like a giddy teenager with blues legend Buddy Guy? As if the thought of these hall-of-famers whoring themselves out to corporate advertisers isn’t cringe-worthy enough on paper, the reality is enough to make you junk your idiot box. While chastising Clapton for such trespasses in light of his past musical contributions may seem a bit pious, there is just something inherently icky about the blues imperialist — whose estimated worth is already more than $170 mil, by the way — going down to the crossroads to hawk cell-phones. Not only is Clapton the voice of T-Mobile, he’s the voice of a generation of Docker-clad dads who are sure to be spellbound when the 64-year-old comes to “rock” the Sommet Center with his trademark eyes-closed, mouth-wide-open, this-is-the-last-time-I-suck-dick-for-money guitar face. Fresh off the heels of a phantasmic Super Bowl half-time performance, Who vocalist Roger Daltrey will open the show with a set of his and other rock ’n’ roll classics.
Sat., Feb. 27, 7:30 p.m., 2010
  • Got'm on His Knees

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Wow. Whoring is an awfully strong word. Consider this. Clapton is staging another Crossroads Festival with proceeds going to the Crossroads Rehab Center. T-Mobile is sponsoring the festival. Perhaps this is a case of T-Mobile getting Clapton for their commercial and the festival getting a sponsor so there will be more money going to a non-profit charitable organization that helps people in need.

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Posted by Sadie on February 25, 2010 at 10:29 AM

Wow, selling out to T-Mobile? i think you should have spent a few seconds googling this subject. It appears that Clapton cut a deal with t-mobile to sponsor his Crossroads Benefit concert. There have been enough stories about Benefits raising charitable funds only to see that money wasted on the benefits expenses. If Clapton gets a corporation to donate the expenses; that means the money raised goes to the charity. I don't see that as a sell out. I see that as a smart way to help people who need charitable services. But that's just me.

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Posted by bill on February 25, 2010 at 11:31 AM

Let see, auction off almost all your prized possessions, i.e. 'Blackie' and other guitars and the give the money to a drug rehab center, then getting corporate sponsors to foot the bill for an all day concert with all great guitar players and having all proceeds going to that rehab facility realy sounds like whoring to me. BS. And if any should know anything about whoring and getting on knees to blow someone I would guess it's you

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Posted by Bill on February 25, 2010 at 12:00 PM
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