Monday, November 14, 2011

Product Review: Biscoff Spread

Posted By on Mon, Nov 14, 2011 at 10:27 AM

My mom tipped me off about this product recently. She gave me a schmear of it on a sliced apple (just like in the picture) and asked if I recognized the flavor. I couldn't quite place the cinnamon-y flavor but it was familiar and instantly appealing — almost like a cinnamon-buttercream frosting. My mother informed me that it is a spread made by Biscoff, which my friend and I both recognized as "airplane cookies!"

The cookies, often individually packaged and handed out on airline flights, are pretty addictive, and a package of two has never been enough to satisfy me. Some people may also recognize Biscoff as the maker of Anna's Almond or Ginger Thins, which I usually buy on trips to IKEA (the cookies are made in Sweden). The scarcity of these cookies often leaves me wanting more, and now I have sweet relief in the form of a deep jar of SPREAD!

This jar is identical in size to a peanut butter jar, and the creamy stuff is similar in color. Did I mention it has fewer calories than peanut butter, is vegan, and comes in smooth or crunchy? Although my mom found this treasure on vacation in Florida, I learned on the website that it is usually sold at Whole Foods, World Market, Fresh Market, and Harris Teeter. I would give World Market some time to refresh their stock, as I may have bought all of the jars available over the past weekend. I am seriously giving jars of Biscoff Spread as Christmas gifts. It's that good.

At first I had a hard time imagining what else it could be used for other than dipping with apples or eating with my finger straight out of the jar. But then my mom emailed me a link to recipes on their website! These will definitely be Christmas gifts to to less-important friends who do not deserve a whole jar of spread (I doubt they will mind).

Has anyone else had this product? What do you do with it? I'm definitely intrigued by the ice cream and oatmeal pancakes.

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