But we bought another one we won't be going back for: a margarita mixture in white chocolate. The combination of lime and cocoa butter just doesn't work like I thought it would.
Still, someone out there probably loves it beyond all other chocolates. Sometimes it's the niche flavors that keep the niche customers engaged and loyal. Mint Oreos, Diet Cherry Coke, licorice gum, pineapple cream cheese, purple gumdrops: not everyone likes them, but the people who really like them are extremely motivated to find them. They're the kind of customers you really want.
But if they don't sell well, what's a manufacturer to do? Quit making the margarita-flavored chocolate, even though it has a devoted following? Offer it only occasionally? Custom-make it for a small audience? I think about the economics of food just all the time, and this is one I can't figure out.
And more specifically, what oddball favorite of yours has fallen victim to the economics of food production?