Sniglets book/movement to name things that didn't previously have names? Unit of toothpaste that will fit on toothbrush = knurdle. Last slice of pizza that no one will claim = pigslice. Tendency of stupid ideas to make more sense when they're coming at you rapidly = Dopeler effect.
The point is that there's no reason for a phenomenon, be it ever so obscure, not to be named. Even the sludge that sometimes slips past the coffee plunger deserves a moniker. After all, it has real consequences: It means there's a risk in taking that last sip of coffee that it will be 10 percent coffee and 90 percent sludge. And now it has a name, given to it by the markets of GSI's camping coffee press: coffee blowby.