Tuesday, January 13, 2009

Publix Announcement: That Sound You Hear is 37205 Cheering

Posted by Nicki Wood on Tue, Jan 13, 2009 at 1:05 PM

click to enlarge publix_flyer_2.jpg



Wednesday is a day long awaited in 37215 and 37205: the opening of Publix Belle Meade. Since H.G. Hill closed both the Green Hills and Belle Meade stores some years ago, the shopping options have been limited, stunted even. Some shoppers have never missed a beat in their lifelong Kroger habits, others have taken to driving to the Bellevue Publix, and still more trek west to Walmart and the Super Target on Charlotte.

But now, the little suburb has a Publix of its own. (Click for a larger, readable view of the brochure front.) Perfectly situated for picking up dinner once the kids are safely dropped off at soccer. Handy for grabbing a banana and vitamin water on the way to tennis. To pick up a mango pie (do you know about these yet?) on the dash home from the dermatologist.

Everything about the new Publix bodes well. It's steps away from three large apartment buildings, a condo complex and five office buildings, so the foot traffic in the area will bring life to that corner of Nashville. It's situated at the foot of the old White Bridge, now a pedestrian bridge, so you can buy picnic stuff and walk or cycle to the Richland Creek greenway. The exterior looks great on its own, and also in its setting.

And then there are the legendary Publix employees, the high-quality meats and vegetables and the vast huge selection to look forward to.

If you can lay hands on one of these flyers, there's a coupon on the back for $5 off a purchase of $30 or more. It's a beautiful day in the neighborhood.


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my driving radius will now get so much smaller since I won't have to drive to the Bellevue Publix every week! My whole office is going for lunch tomorrow...

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Posted by amybakes on 01/13/2009 at 3:36 PM

THANK GOD!

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Posted by 37205 on 01/13/2009 at 4:11 PM

Amybakes, get back to us with a report after the office lunch.

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Posted by fluffernutter on 01/13/2009 at 4:31 PM

This is Donelson, AKA 37214. We'd like our own Publix as well. We'll even give you a bowling alley you can tear down and build a new Publix to suit your needs. Doesn't have to be Belle Meade / Whole Foods nice, just a Publix.
Also, we promise to keep giving Kroger the McGavock thugs as baggers. Publix gets first dibs at the private school kids.
Thanks.

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Posted by Donelson on 01/13/2009 at 5:14 PM

Gosh, I'm so happy for that ZIP code - it's such a wilderness over there with not a single decent place to shop! Way to go Publix, for really sticking your neck out and being risky.

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Posted by Barbara Please on 01/13/2009 at 6:31 PM

I seem to remember a Nashboro Village Publix existing for a brief moment in the recent past (closed down in maybe 2004/2005). Seems like the East side has, unfortunately, a proven inability to support the store. Sorry, Donelson! Hopefully your day will come soon.

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Posted by alwayshungryab on 01/13/2009 at 7:37 PM

About damn time!

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Posted by Angela on 01/13/2009 at 7:41 PM

Heavens be, if we're getting a Publix here in Antioch/Hickory Hollow (it's going to be a stone's throw from where Starwood use to be), then I'd think any place in Nashville could or should be able to get a Publix.
Funny thing is there use to be a Publix just 3 miles north from the one they're building now, both on Murfreesboro Rd. Closed down several years ago; rent being too high was what I heard.

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Posted by eskaton on 01/14/2009 at 6:50 AM

I've been eyeing this place for MONTHS and MONTHS. I'm so excited! I'm going after work. I just love Publix!

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Posted by Erin "Uptown Girl" on 01/14/2009 at 8:53 AM

Lovely comments from Donelson. Reason # 8793 to avoid crossing that border. Bless your little Donelson hearts.

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Posted by Inside the loop on 01/14/2009 at 11:35 AM

Inside The Loop: What do you have against Donelson? Also, what part of town do you live in? I'm looking to buy some rental houses and fill them with illegal immigrants. I'm sure you'd make a great neighbor.

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Posted by Donelson on 01/14/2009 at 12:38 PM

Everyone knows I love me some Donelson. Carrington laughs when I say it, but Donelson is next, baby. Just 6 miles from town. It's got the lake, affordable housing, safe neighborhoods, a Kohl's, a yacht club, some quirky local eateries, a good branch library and the traffic isn't bad. It's got the airport, two different bus lines with frequent buses. It's just 3 exits from Opry Mills for shopping. It's even got those Generation Y must-haves (which Green Hills lacks): a commuter rail stop and a bike shop.

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Posted by fluffernutter on 01/14/2009 at 1:13 PM

What's with the anti-Donelson snobbery? I don't live there, but it's a nice neighborhood, and mercifully hipster-free. I'd rather live in Bluefield than any part of the east side: a train station next door, Becker's Bakery, bowling, and nobody driving around looking to hogtie and rob folks having a smoke on their porch.

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Posted by DG on 01/14/2009 at 1:30 PM

So somehow I was nowhere to be found in the office when the lunch crowd went to Publix...but for one colleague it was near to a religious experience...free food, they are giving away re-useable Publix bags...they can make Panini sandwiches, they make salads...the non cooks in my office are in heaven...the parking garage in back with an elevator that goes right to the front door (again, this is all 2nd hand.) Doubt I'll be heading there after work yet, but very soon.
The bigger question, what's going IN FRONT of Publix right on West Endin that new building going up?

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Posted by amybakes on 01/14/2009 at 2:17 PM

I live in Bluefields! Hands down one of the best neighborhoods in Nashville. There is a plan to 'revitalize' downtown Donelson (i.e. Lebanon Rd) and put some stop gaps in place that will prevent it from becoming like Gallatin Rd. or Nolensville. Getting a Publix would be really nice, but it's probably a year or so down the road.

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Posted by Dippin' Sauce on 01/14/2009 at 3:57 PM

Publix is all about the metrics, primarily the median household income. Get yours up to an AVERAGE of $85k and you'll have one in no time...
At least that's what they say. Maybe one day in a hearing we'll learn that they, along with all the lenders, actually switched to FICO scores of 750+ and said who cares what people can actually AFFORD?

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Posted by S L on 01/14/2009 at 4:28 PM

You mean to tell me that people in Antioch have more money than other parts of Nashville? You know, Green Hills doesn't have a Publix. Nor does Belmont / Waverly...and I don't think there is one in East Nashville. There is more to the madness than just avg. household income. This goes for all businesses, not just Publix.
Regardless, I'm excited to see Publix in Belle Meade. Those folks who have been constrained to Kroger now have options for shopping.

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Posted by No Mathmagician, but... on 01/14/2009 at 9:59 PM

I don't make 'em up, I just pass 'em along.
And am I the only one who doesn't consider the former Starwood area to be Antioch?

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Posted by S L on 01/15/2009 at 10:09 AM

Interesting, SL. What would be a more precise desciption of the Starwood area? Antioch Heights? Mountainview?

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Posted by fluffernutter on 01/15/2009 at 10:37 AM

according to the old googler map feature, it's already got a name, albeit new to me - Kimbro. I would say it's as much LaVergne as Antioch, myself.
Who knows what radius they use for these metrics. Clearly, someone feels Green Hills is no doubt being served by the Belle Meade store, and given the proximity via Woodmont, isn't some of GH closer to that store than, say, the Belle Meade section near Cheekwood and Chickering ? Bellevue's density is increasing, but certainly its proximity to the many McMansion subdivisions across the road in Williamson County was as much a factor for its store. I'd say the Antioch/LaVergne store is due to a far reaching net they have cast. East Nashville, along with Northwest Nashville, will always be underserved in such studies due to the density of entrenched population at large and the calculation of median.
big words. what do I know? I'm not even a shareholder...

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Posted by S L on 01/15/2009 at 11:23 AM

La Vergne shops at the Smyrna Publix...

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Posted by pogo on 01/15/2009 at 1:02 PM

Starwood is Antioch, TN. Go check some setlists from the past shows there, 99% of them say Antioch. It is what it is...although the city line is right past it.

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Posted by Rand McNally on 01/15/2009 at 1:56 PM

Former Banner reporter Jeff Wilkinson used to refer to the area as Och, and Anti-Och.

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Posted by Sor Juana on 01/19/2009 at 9:53 AM

What?! I was going to tell that Och-Antioch tale about Jeff Wilkinson, but then I thought 'no one on these boards will know who he is.' Jeff lived near the Hooters off Harding Place, an area he called The Och.

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Posted by fluffernutter on 01/19/2009 at 12:41 PM

apart from all the bickering about neighborhoods and where publix ISN'T (slowly but surely, folks), seeing stuff like this is one of the reasons i like working at publix.
thank you all and hopefully i'll see you there.
and those mango pies ARE fantastic!

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Posted by brittney in bakery on 01/23/2009 at 11:40 AM

Hi folks,
As a site selector for a prominent Publix developer, I can go on for hours in regards to what makes a Publix site..but I would rather spend my time figuring where the next one is.
In general, they like to be located on 10+ acres located at 'main st' and 'main st' with a minimum of 12,000 people in the "trade area" who have a median income of +$50k, with a general spacing requirement of greater than 3 miles. Those are the 4 main metrics Publix uses when evaluating a potential site.
If you have any sites you think would work, please send them to PublixSites@gmail.com
Regards,
Publix Developer

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Posted by Publix Developer on 02/04/2009 at 6:51 PM

Don't forget 37209. We are thrilled to have a shopping option other then ghetto kroger or belle meade kroger.

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Posted by todd on 02/08/2009 at 10:07 AM

I love fancy stores and I live in North Nashville and personally I sure hope Dickerson Road can be cleaned up as the police have been going down that street quite a lot to rid it of crime and a new shopping center is opening up called Skyline Commons and it will have a new Lowe's opening up soon as the first store there and I will buy from that new Lowe's too but though for sure this area could sure use Harris Teeter and let alone Whole Foods of course Whole Foods has too many strict requirements so they will probably never build around there until perhaps 2080 or perhaps never but I think Dickerson Road can someday be changed properly and converted and so can Gallatin Road in the Inglewood part of Nashville but anyway if I were rich I would buy out certain property and I would change Dickerson Road quite a bit and build upscale brick style built buildings like the kinds you see out in places like Millersville,Belle Meade,Hermitage,Gallatin,and what not but surely I would do it and I am glad Sonic on the street got a half renovation as it looks so good now and the food is better and if I built a upscale store around there I would want to buy out that Piggly Wiggly and turn it into a fancy upscale building and it would work too especially since there is a building like that on Dickerson Road where the old Drake Hardware building used to be not the new building where Titlemax is and I would surely change Dickerson Road and I would try to get Harris Teeter to build around here as I do not like Publix very well for how bad they treat shoplifters as I do not support companies that do their customers like that over an item that is less than fifteen dollars especially teens that do not know better but anyway if I built a upscale place or two around there I would hire security.Right now there is a somewhat more upscale place around there known as Chicago Style Gyros and they are very good and have the best service I have ever seen and the food is very good also inside a office building behind Exxon On The Run is another upscale place called American Laser Hair Removal Centers and surely you would know that chain is upscale and expensive but no one in that area knows where it is at but me as I am truly a decent guy and I am nothing like any one else on that street neither are my family as we are all decent and nice people at my house and certainly not cheap and Capitol View Avenue is probably the best and almost the safest neighborhood off of North Nashville as the people that live there and the police keep it clean and safe and I prodly support the future of making Dickerson Road a Green Hills like outpost of the future for upscale businesses I know that street is bad and highly disliked but it can be changed and I would like to help when I or if I ever get rich someday.Well until next time.

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Posted by Brandon on 03/04/2009 at 2:02 AM

I know how you feel about Publix I like to mention these things too and since that area is covered with land it might be okay to have a Publix since most of everyone goes there maybee even you too sometimes a few times month and personally Northeast Nashville 37207 probably could support one near Skyline Medical Center since Lowe's opened a new store so who knows and for sure we need Petsmart in 37207 but until all of which happens keep driving out to Goodlettsville,TN Publix at Caldwell Square people of Northeast and East Nashville.

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Posted by Anonymous on 04/20/2009 at 5:44 PM

It is a shame that East Nashville/Inglewood (zip codes 37206 & 37216) still does not have a Publix or Trader Joes. Our only options here are Kroger and Kroger, and they are the nastiest two stores I have ever been in. I find myself amongst the minions in this comment thread still traveling 15-20 minutes (or more) outside my home radius for cleaner, fresher options in chain food retailers. I'm certain I don't stand alone in this sentiment. When I first moved here a year ago, at least there was one H.G. Hills store in our community, but it closed within a few months after I moved. I am surprised with all the revitalization efforts in this area (and, thus, strong property values/home prices) that this area has not been considered. Based on the criteria in a previous post by a Publix Developer, I would expect that there are at least 12,000 or more families in this community that have combined incomes of much greater than $50k per year. My guess is that finding a suitable location would be a challenge, although there are many venues along Gallatin Road that have been closed for some time, which I'm certain would make a great location for a new storefront. I am seriously considering starting a facebook page for the east nashville community in an effort to 'bring Publix or Trader Joes to East Nashville." I'm certain the response would be quite enormous!

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Posted by Eastender on 06/22/2010 at 9:19 AM
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